I'd be more willing to put up with this feature if it were actually useful in any way, shape or form. *nods* Though even then I'm not sure I'd like it much.

Google makes my name public too, but it's my maiden name, and the one I do business publicly by myself, so at least that hasn't personally affected me much. Not that I really love their lack of privacy either, people should opt in to displaying personal information, not have to go to great lengths to opt out.